http://icbirmingham.icnetwork.co.uk/0100news/0100localnews/content_objectid=
13242617_method=full_siteid=50002_headline=-Baby-advert-leads-to--60-000-fin
e-name_page.html
Baby advert leads to £60,000 fine
Aug 1 2003
By Tom Wells, Birmingham Post
The company behind one of the world’s best known baby food brands was
ordered to pay £60,000 in fines and costs by a Birmingham judge yesterday in
what is believed to be the first case of its kind in the country. John Wyeth
and Brother, the makers of SMA baby food, was criticised for misleading
parents in an advertising campaign.
+++++++++++++++++++++++++++++++++++++++++++++
I was in court for this ruling yesterday -- a big day for us in the UK and
probably all of Europe.
Magda Sachs
Breastfeeding Supporter,
BfN, The Breastfeeding Network
http://www.breastfeedingnetwork.org.uk/
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