I should have known they had support from some group that would benefit from
the bottle visual.  Anyway, below is the reply I received from them.

"Thanks for your comments.

We understand and support the importance of breast feeding. However we went
with the immediately recognizable visual in order to maximize the impact of
the message.

Sean Tipton
ASRM"


Alexis Martin Neely, Esq.
Mama to Kaia Ray Neely (11/2/99)

"Breastfeeding support is an integral part of the family/friendly workplace
environment." -Work & Family Coalition of San Diego
How have you supported breastfeeding today?



>From:    "Valerie W. McClain, IBCLC" <[log in to unmask]>
>Subject: Re: Infertility campaign
>
>Alexis, I liked your letter and hope that the American Society of
>Reproductive Medicine (ASRM) will open their minds to what you are saying.
>Although one of the problems may be that one of their corporate members is
>Wyeth-Ayerst.  Obviously from their web site, their campaign is "Protect
>Your
>Fertility" and the baby bottle seems to be the symbol for that.
>Breastfeeding does make women infertile for certain periods of time, so I
>guess I am not too surprised by their campaign--of course maybe I am taking
>them too literally...anyway the web site in regard to corporate members of
>the ASRM is
>http://www.asrm.org/Professionals/Membership/corporate.html
>
>Thanks for making us aware of their baby bottle campaign.  Valerie W.


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