I was reading one of those gossip rags at the salon today, and at least two 
celebrities were quoted making positive comments about breastfeeding. One 
comment was about how easy it was to lose the baby weight because of 
breastfeeding, the other was just a general positive comment about 
breastfeeding being such a positive experience.
In our narcissistic, immediate-gratification, pop-culture-obsessed society, 
maybe we are missing a great opportunity to change attitudes about 
breastfeeding.
If we could get more "cool" celebrities to speak up about its benefits, and 
emphasize some of the physical benefits for the mother - losing the baby 
weight, flattening the tummy, and temporary larger breast size - maybe we 
could get more young mothers on the bandwagon.
This is, obviously, written very tongue-in-cheek, but heaven knows, what we 
have been doing so far really isn't working very well. Maybe it's because we're 
not taking the right approach. Let's try appealing to a mother's vanity rather 
than appealing to her sense of what's right for her baby and see if we have 
better results.

Kay, RN, IBCLC
Austin, TX

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