ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
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April 7-8, 2008
Strategic Branding: Enhancing your Institution's Reputation
Museum of Science and Industry (MOSI), Tampa, Florida 

Hosted by MOSI, this workshop organized by the Florida Association of
Museums Foundation and the Tampa Bay Business Committee for the Arts will
help participants think strategically about ways to position their
institutions with the media, funders, community leaders, and the public.
Hear from the VP of marketing at the Tampa Bay Performing Arts Center about
how stories, emotions, and the entire experience can create your brand.
Learn how a collaborative marketing campaign strengthened participating
organizations' brands. Craft an effective elevator speech. Ask questions,
brainstorm with colleagues, and discover ways to enhance your own
organization. Tour MOSI, and enjoy an evening reception at an area museum
(TBA). 

Contact: Visit www.flamuseums.org/programming/workshops/ to download
information on registration and accommodations.

 

For more upcoming RAPS, visit http://www.astc.org/profdev/raps/index.htm

 

 

 


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For information about the Association of Science-Technology Centers and the Informal Science Education Network please visit www.astc.org.

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