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Subject:
From:
Steve Schwartz <[log in to unmask]>
Date:
Thu, 20 Dec 2001 07:31:46 -0600
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Donald Satz:

>Does anyone, maybe Kevin Sutton, have any idea why these stores consider
>it the bright thing to continue reordering the same inventory over and
>over and over? It appears to me to be a totally ignorant and short-sighted
>policy.  Simply ordering more of the same stuff because you sold it
>previously is not good planning when the items in question do not have
>mass appeal.  Or maybe I'm missing some piece of the puzzle.

By buying this stuff in the first place, you created a demand.  Hope
springs eternal.  It's easier to sell 1,000 copies of the same thing than
1,000 different things.

Steve Schwartz

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