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Subject:
From:
Martin Weiss <[log in to unmask]>
Reply To:
Informal Science Education Network <[log in to unmask]>
Date:
Thu, 13 Jan 2011 14:49:46 -0500
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ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
*****************************************************************************

Technology comes and goes but good narrative will always be influential
probably since paleolithic times. The technology that tells your story today
certainly wont in years to come. However, as money is an issue in paying for
the good story but for also in delivery. We developed a narrative story
about dinosaur to bird evolution for Charlie and Kiwi, our evolution
exhibition and tested it with "readers".It was very successful and popular
with audiences.  I then started to look into the costs of having the
narrative as part of the  traveling exhibition. Well, you guessed correctly
it would have been prohibitively expensive. So we went to simple large
screen technology with simulated page turning soft ware with narration to
tell the story. Not as effective or as interactive as a good story teller
but cost effective.

So to wind up a long winded, and slightly off subject, post it is not the
technology but the content that is important, to me at least.

Martin

On Thu, Jan 13, 2011 at 2:20 PM, Joe Ruggiero <[log in to unmask]>wrote:

> ISEN-ASTC-L is a service of the Association of Science-Technology Centers
> Incorporated, a worldwide network of science museums and related
> institutions.
>
> *****************************************************************************
>
> Eric,
>
> Good point! I imagine that there are as many different sources for the
> funding of the story teller as there are stories to tell (What was that old
> Dragnet line? Something about '8 million people and every one with a
> story.')
>
> However, I would suggest that if institutions put a little less money into
> the use of technologies and a little more into paying for a decent story
> teller our visitors might be better served. Just an opinion of course, and
> to be sure, one with a woeful lack of statistics to back it up.
>
> Thanks for the 'smiley face!' I don't ascribe to them myself, but I thank
> you.
>
> Joe R.
> www.TheExhibitGuys.com
> Tucson, AZ
>
>
> On 1/13/2011 11:44 AM, Eric Siegel wrote:
>
>> ISEN-ASTC-L is a service of the Association of Science-Technology Centers
>> Incorporated, a worldwide network of science museums and related
>> institutions.
>>
>> *****************************************************************************
>>
>> and money to pay the story teller. ;^)
>>
>> Eric
>>
>> On Jan 13, 2011, at 1:42 PM, Joe Ruggiero wrote:
>>
>>  ISEN-ASTC-L is a service of the Association of Science-Technology Centers
>>> Incorporated, a worldwide network of science museums and related
>>> institutions.
>>>
>>> *****************************************************************************
>>>
>>> Perhaps the reason for so few good examples of the 'influential' use of
>>> technology on the exhibit field is more fundamental than the reasons you
>>> suggest. Certainly, use of new technologies have always been a part of our
>>> palette of the tools we use to do our work, from new lighting, digital
>>> planetariums to all manner of 3D full, immersion experiences.
>>>
>>> However, the fundamentals of good story telling (for after all, that is
>>> what we're mostly doing here) hasn't changed in a long time. So, whether
>>> you're using a flashlight around a campfire some stormy night or Dolby
>>> Digital 7.2 with full dome surround and 3D glasses perched on your nose,
>>> there are still two fundamental things you must have to tell a good story;
>>> 1) a good story to tell, and 2) a good story teller.
>>>
>>> Joe R
>>>
>>
> ***********************************************************************
> For information about the Association of Science-Technology Centers and the
> Informal Science Education Network please visit www.astc.org.
>
> Check out the latest case studies and reviews on ExhibitFiles at
> www.exhibitfiles.org.
>
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-- 
–––––––––––––––––––––––––––––––––––––––––
Martin Weiss, PhD
Science Interpretation, Consultant
New York Hall of Science

***********************************************************************
For information about the Association of Science-Technology Centers and the Informal Science Education Network please visit www.astc.org.

Check out the latest case studies and reviews on ExhibitFiles at www.exhibitfiles.org.

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