That is, they are no longer giving away formula-filled discharge bags!

As of today, all major hospitals in Portland, Oregon, will no longer serve
as formula company marketing hacks, sending new babies and moms home with
formula in the traditional "gift" bag. This was managed without government
intervention, but by staff lactation consultants and others who persuaded
their hospitals administrators to voluntarily stop issuing the bags. (Once a
couple hospitals agreed to stop, an LC at one holdout warned her hospital's
administrators, "You don't want ours to be the last hospital in town still
giving away formula, do you?") Altogether, five hospital systems, totaling
16 medical centers (including several outside the Portland area, as far off
as Medford, Oregon), have stopped giving out formula in discharge bags. Some
still are giving bags, but without formula or coupons.

Today, during its annual Benefit Luncheon, the Nursing Mothers Counsel of
Oregon awarded the following hospitals for "Maternity-Care Best Practices"
for eliminating infant formula sample packs:

    * Adventist Medical Center
    * Kaiser Sunnyside Medical Center
    * Legacy Emmanuel Hospital and Health Center
    * Legacy Good Samaritan Hospital and Medical Center
    * Legacy Meridian Park Hospital
    * Legacy Mount Hood Medical Center
    * Legacy Salmon Creek Hospital
    * Providence Portland Medical Center (where my two came into the world!)
    * Providence St. Vincent Medical Center
    * Providence Milwaukie Hospital
    * Providence Newberg Medical Center
    * Providence Seaside Hospital
    * Providence Medford Medical Center
    * Providence Hood River Memorial Hospital
    * Oregon Health and Science University
    * OHSU Doernbecher Neonatal Care Center

Thank you to all those who worked to make this happen. Happy World
Breastfeeding Week! 

Chris Musser

Reluctant Lactivist | reluctantlactivist.blogspot.com
Mom's Milk Anywhere | momsmilkanywhere.org
Portland, Oregon

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