ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
*****************************************************************************
Thanks, Ted, for the pointer to the resources you've gathered.
For others who may be considering blogging, here are some of the things
I've found helpful so far:
Guidelines for blog contributors:
the Walker Art Center & Powerhouse Museum both make theirs publicly
available. These seem (from my perspective, at least) like fairly
non-restrictive, common-sense guidelines.
http://newmedia.walkerart.org/nmiwiki/pmwiki.php/Main/WalkerBlogGuidelin
es
www.powerhousemuseum.com/dmsblog/index.php/2007/04/23/powerhouse-museums
-official-blog-policy-april-2007/
Does your museum need a blog? (and if so, what kind?)
http://www.museumtwo.com/2007/03/institutional-blogs-different-voices.ht
ml
Radical Trust: The State of the Museum Blogosphere - a session and paper
presented at this year's Musuems & The Web conference
http://www.archimuse.com/mw2007/papers/spadaccini/spadaccini.html
Regards,
Tamara
-----Original Message-----
From: Informal Science Education Network
[mailto:[log in to unmask]] On Behalf Of Ted Koterwas
Sent: Wednesday, June 13, 2007 8:30 AM
To: [log in to unmask]
Subject: Re: wikis blogs flickr sites, etc
ISEN-ASTC-L is a service of the Association of Science-Technology
Centers Incorporated, a worldwide network of science museums and related
institutions.
************************************************************************
*****
Hi Tamara and Eric
I've been doing a bunch of research into blogs and social software from
a marketing/outreach/community building perspective, as part of the WDIL
project.
I'm sure you're looking for something more specific than this, but the
general sense i've gotten (and my personal opinion) is that it is far
better to err on the side of openness than to try to control what your
staff is doing. As shown by the metafilter link Jason sent, clamping
down or being perceived as against free-speech will likely gain the
bloggers you wish to control a much greater audience than they would
otherwise have. The best strategy is to have happy employees blogging
about how happy or excited they are about their work. Nothing will
squelch this faster than laying down a policy they dont like governing
what they can do online. Having said this, you will of course want to be
clear about some of the more common sense things like not presenting
yourself as the institution itself, or appearing to be an official
spokesperson. Also, some companies have a positive image in the
blogosphere because their upper management actively blogs. Nothing beats
having more traffic than your detractors.
I remember one of the most highly attended events we had where I used to
work was popular because some of the artists involved wrote about it on
their own blogs, online communities, and social media sites. A growing
number of museums and organizations are setting up official accounts and
profiles on myspace, flickr, and youtube.
I've posted summaries of a lot of the articles i've read about blogging
and social media on WDIL:
http://www.wdil.org/search?SearchableText=blogs
http://www.wdil.org/search?SearchableText=social+media
hope that helps.
best,
Ted Koterwas
[log in to unmask]
www.wdil.org
On 6/13/07, Jason Robertshaw <[log in to unmask]> wrote:
>
> ISEN-ASTC-L is a service of the Association of Science-Technology
> Centers Incorporated, a worldwide network of science museums and
> related institutions.
>
> **********************************************************************
> *******
>
> It might also be worth considering the term "dooced" when forming
> these policies. This is a discussion from 2006 of a woman who lost her
> museum job because of her personal blog:
> http://www.metafilter.com/51691/This-Blog-will-self-destruct-in-less-
> than-twelve-hours
>
>
>
***********************************************************************
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