ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
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The July/August 2005 issue of ASTC Dimensions, "Mission Based, Market
Savvy," focuses on the role of marketing in science centers, with an
emphasis on the many ways that marketing professionals can help their
institutions to develop long-term relationships with audiences and funders.
Visit www.astc.org/pubs/dimensions.htm to read the lead article, "Beyond the
Battlefield: Finding Common Ground for Developers and Marketers," by Jane
Eastwood, vice president of marketing, communications, and sales at the
Science Museum of Minnesota. 

 

Each ASTC-member museum and organization receives five free copies of the
bimonthly journal; individual subscriptions and copies of back issues are
also available.

 

Carolyn Sutterfield, Editor

Association of Science-Technology Centers

1025 Vermont Avenue NW, Suite 500

Washington, DC 20005-6310, U.S.A.

202/783-7200 x130       Fax 202/783-7207

 


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