Help!

I heard a great show on NPR last week - Todd Mundt Show out of Michigan - he
was discussing "social norm advertising" at colleges and universities,
basically a way of advertising alcohol that says, "yes people drink, it
won't kill you, but don't overdo it".

I thought this was fascinating stuff as he and Michael Haines (the social
norms guy) were discussing how this could be used to market health
behaviors.

The upshot of all this is - I e-mailed Michael Haines and asked him how
social norms marketing could help breastfeeding. He replied that he'd like
to talk to me.....So what do I want to say??

Check out their site for a look at their stuff.  Could it help us? Where
would we get the money? etc etc
 www.socialnorm.org

Thanks -
From the original AARGH girl (no it wasn't Jack back in '95, it was ME!)
Dawn Kersula in Brattleboro, VT
home of the New England Youth Theatre

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