ISEN-ASTC-L is a service of the Association of Science-Technology Centers
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Eric -
Thanks for mentioning Cecilia's work on this. She's written an article on her work for the upcoming issues of Dimensions, which will be sent out at the end of December. The entire issue is focused on reaching out to "new" audiences (i.e., folks who don't regularly come to science centers), and outlines a variety of strategies that centers have used to touch these groups.
- Laura
Laura Huerta Migus
Director, Equity & Diversity
Association of Science-Technology Centers, Inc.
(t) 202/783-7200 ext. 139
(f) 202/783-7207
Skype: laura.huerta.migus
-----Original Message-----
From: Informal Science Education Network [mailto:[log in to unmask]] On Behalf Of Eric Siegel
Sent: Monday, November 29, 2010 12:26 PM
To: [log in to unmask]
Subject: Re: Surveying people who don't come
ISEN-ASTC-L is a service of the Association of Science-Technology Centers
Incorporated, a worldwide network of science museums and related institutions.
*****************************************************************************
Cecilia Garabay did research on latino non-museum attenders and leisure time use in general among latinos which is very useful. I suspect you can find at least a summary by googling around. Also the Exploratorium did some research on non-attenders that ended up being revealing about ethnic differences in attitudes toward museum visits. There is some good info on the same subject, though not so much about non-museum attenders, in John Falk's newish book about identity.
I taught a seminar last year at NYU Museum Studies grad program along with Preeti Gupta called Museums Community and Identity. The issue of ethnicity, age, and museum attendance or non-attendance was front and center among the seminar participants, several of whom were people of color and all of whom were 20-somethings. Lots of fruitful anecdotal discussion about the students and their circle of friends, but Cecilia's research and the Explo research I mentioned above were among the few analytical pieces we found.
hth
e
Eric Siegel
Director and Chief Content Officer
New York Hall of Science
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On Nov 29, 2010, at 12:18 PM, Javier Rivera wrote:
> ISEN-ASTC-L is a service of the Association of Science-Technology Centers
> Incorporated, a worldwide network of science museums and related institutions.
> *****************************************************************************
>
> I am very interested in the same subject but may I add that I am mostly
> interested in finding out why Latinos don't visit our museum.
> Again, has anyone ever done an extensive survey?
>
> Javier Rivera
> Astronomy Programs Manager
> Santa Barbara Museum of Natural History
> 2559 Puesta Del Sol
> Santa Barbara, CA 93105
> (805) 682-4711 ext. 173; [log in to unmask]
> http://sbnature.org/gladwin/3.html
>
> -----Original Message-----
> From: Informal Science Education Network
> [mailto:[log in to unmask]] On Behalf Of Amy Johnston Bray
> Sent: Sunday, November 28, 2010 2:35 PM
> To: [log in to unmask]
> Subject: Surveying people who don't come
>
> ISEN-ASTC-L is a service of the Association of Science-Technology
> Centers
> Incorporated, a worldwide network of science museums and related
> institutions.
> ************************************************************************
> *****
>
> Hi everyone,
>
> I would love to talk to people who don't visit our centre and find out
> why
> they aren't visiting. Has anyone done this before? What questions did
> you
> ask and how did you ask them?
>
> I'm contemplating online surveys and standing outside local shopping
> centres.
>
>
>
> Thanks for any help.
>
>
>
> Amy
>
>
>
> Amy Johnston Bray
>
> Public Operations Manager
>
> Science Alive!
>
>
>
> p +643 3534575
>
> f +643 3655189
>
> [log in to unmask]
>
> www.sciencealive.co.nz
>
>
>
>
>
>
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Check out the latest case studies and reviews on ExhibitFiles at www.exhibitfiles.org.
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