Want to see a TV ad for Pampers that treats exclusive breastfeeding as normal!!!? Go to http://ca.pampers.com/en_CA/products/page/pdt_details/selectedProduct/swaddl ers.do If you want to comment, go to http://www.pg.com/getintouch/syt.jhtml I think the ad normalizes breastfeeding and does it in a way that won't generate a huge outcry (unlike the Baby Talk cover). I sent Pampers this comment: <<This is not a question; it is a thank you for believing there are enough exclusively breastfed babies around to warrant aiming a Pampers ad at their parents. Although I had to listen half a dozen times before I understood the phrase "runny mess," I think that those words do describe a nursing baby's output as a normal part of family life. And "liquid diet" is just a little coy, but it's a tasteful use of language that should not offend the persnickity. Neither should that subtle image of the mom and baby nursing. Bravo!>> Chris Mulford, RN, IBCLC LLL Leader Reserve working for WIC in South Jersey (Eastern USA) Co-coordinator, Women & Work Task Force, WABA *********************************************** To temporarily stop your subscription: set lactnet nomail To start it again: set lactnet mail (or digest) To unsubscribe: unsubscribe lactnet All commands go to [log in to unmask] The LACTNET mailing list is powered by L-Soft's renowned LISTSERV(R) list management software together with L-Soft's LSMTP(R) mailer for lightning fast mail delivery. For more information, go to: http://www.lsoft.com/LISTSERV-powered.html