The ironic thing is, how do these people get the money to buy products which
will simplify their life?  By working more hours, taking on extra projects
for more pay...!  What is the true time-waster here?

Adi Brown, RNC, IBCLC
Indiana
----- Original Message -----
From: "Valerie W. McClain" <[log in to unmask]>
To: <[log in to unmask]>
Sent: Saturday, July 05, 2003 6:21 AM
Subject: Re: BFing a "time-waster"?!


> Amanda,
>
> I am glad you are going to  cancel your subscription and hope others will,
> too.  Real Simple is the antithesis of the Simplicity Movement.  The
movement to
> simplify your life has nothing to do with Madison Avenue hype or about
buying
> more things to "look" like you have simplified your life.  Their press kit
> says:
>
> "Real Simple readers are passionate about the magazine and its mission.
These
> loyal, involved women spend more than one hour with each issue, cutting
out
> articles and ads, ordering products and using the information featured.
The
> result? The advertised products become solutions by association, used by
4.8
> million actively-involved readers."
>
> This magazine is about buying products---so should we be surprised that
they
> are supportive of bottlefeeding?  This magazine is a vehicle to market
more
> products.  It uses the desires of the popular Simplicity Movement to
encourage
> spending.  One must applaud the marketing department for this grand
idea--make
> the consumer who desires to simplify life spend his/her money on products
that
> can make him/her feel better about his/her consumerism.
>
> Marketing........propaganda.......which is it??  Subtle??  Not so
> subtle......should one trust the media for any worthwhile information?
Influential?  You
> bet!
> Valerie W. McClain, IBCLC
>
>
>
>
>
>
>
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