On 27 Jun 2002 at 15:58, Ruth Scuderi wrote:
> I'm just wondering how long it
> will be before we see the formula manufacturers saying that their
> products help babies "build their own antibodies and develop a strong
> immune system." (Or are they already doing that, Heaven help us?!)>>
I am sorry to have to tell you, yes they are.
I just had a small dive into my archive and found a leaflet that I unfortunately did not
date, but I am 99,999% sure it is from the march 2002 9-month fair (aimed at pregnant
moms & moms of children up to 4) in Amsterdam, the Netherlands. I'll do a quick
translation, words that I don't know are roughly translated, original in brackets just
behind it, in case Sara, Gonneke or Renate knows a better translation for these words).
Please hold your handkerchiefs in position.
Front page: mom&baby playing, 'together you find out what is best...' Similac bottle-
admitted feeds'
Flap attached to front page of this 2 page leaflet has an offer for a www.ellermeyer.n car
seat: if you send 6 scoops & proof of purchase to Similac, you get the EURO 139,- car
seat for EURO 95.
Then the inside of first page about life being a big exploration and both Similac brands
(Similac & Similac Advance) help getting soft stools after switching from breast to bottle.
Hurrah, Similac helps...
Last page, inside:
How do you improve your baby's resistance with formula ('weerstand')
Mothers milk is the best food for your baby. Antibodies in mothers milk protect against
causes of illness ('ziekteverwekkers'), like bacteria and virusses. Apart from antibodies
mothers milk contains nucleotides.
Nucleotides are building stones to form antibodies. Similac Advance enhances
resistance by adding nucleotides. Therefore Similac Advance is most like mothers milk.
* A qualitatively high standard regular formula
* enhances resistance to illness
* helps getting softer stools
(Small asterix: as from spring 2002 Similac Advance will get a new packaging)
Next flap, get EURO 3,40 back on your bank account when buying 2 cans of 900 gr
Similac and/or Similac Advance (& giving your name & address...).
Back of the leaflet:
When do you chose Similac, when Similac Advance?
S. and S.A. are regular formulas. Similac is the cheapest of them. Both formulas hepl
getting softer stools by the unique fat content. S.A. also enhances resistance to disease
by adding nucleotides. Explore together which food suits your needs best.
S., together you find out which is best.
And then an add about the new can of Similac. And their service phone line for more
information or the nearest place were you can buy it.
---
Heleen Hayes
http://www.xs4all.nl/~hhayes
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