I have just had some 'spam' to my email address and I normally just delete
it, on this occasion is was for a site called 'americanbaby.com', so I
thought i'd take a look (especially not being from US - i'm in the UK), and
couldn't believe my eyes when up popped 'win free baby formula for a year'!
- is this allowed? I don't think it would be in the UK - so thought my US
collegues might like to do something about it - perhaps it's advertising for
one of the new 'breastmilk' formulas'  - heres' the link

http://www.americanbaby.com/ab/CDA/Free_Offers/1,1022,,00.html

Pam Lacey
ABM UK

>Date:    Sat, 22 Jun 2002 08:16:53 EDT
>From:    [log in to unmask]
>Subject: Breastmilk based formula
>
>Joyce told us of her experience with a mother, stating that she was giving
>her baby "the breast milk based formula." The marketing of these formulas
>has
>escalated to a fever pitch. One of the things we can do to help protect
>babies is to report to the Federal Trade Commission each time a mother
>purchases or uses the formula because she thinks it's like breast milk.
>False
>and misleading advertising is illegal. These reports can be called into
>202.382.4357 or made online at www.ftc.gov. You may wish to check for the
>correct phone number on the web site as I notice that these can change
>periodically.
>
>The more reports they get the more likely it becomes that they will look
>into
>this problem. When I filed my complaint they also told me to file a
>complaint
>with the Better Business Bureau of the state in which the company is
>headquartered. Ross Labs is in Ohio and the BBB number is 800.759.2400.
>Mead
>Johnson is in Indiana and the BBB number is 812 473-0202. Please take the
>time to file these reports. It is vital that a trail be established so that
>these marketing practices can be challenged and stopped.
>
>As always, please send NABA (the National Alliance for Breastfeeding
>Advocacy) any of the materials that are showing up in your agencies,
>offices,
>or hospitals. NABA will reimburse for postage. Send these materials to me
>at
>
>Marsha Walker
>254 Conant Rd
>Weston, MA 02493
>
>Marsha Walker, RN, IBCLC
>Weston, MA
>

_________________________________________________________________
Send and receive Hotmail on your mobile device: http://mobile.msn.com

             ***********************************************
The LACTNET mailing list is powered by L-Soft's renowned
LISTSERV(R) list management software together with L-Soft's LSMTP(TM)
mailer for lightning fast mail delivery. For more information, go to:
http://www.lsoft.com/LISTSERV-powered.html