Dear Jane,
This one is so clever it has people who hate formula sharing it! It made 
me so angry that I wrote a blog about it if anyone is interested. It 
links to other blogs that analysis the commercial. 
http://bfcaa.com/blog/ The blog is "Breaking news: Formula companies 
want you money." Basically, the commercial says if you promote 
breastfeeding you are being mean to those who are formula feeding. It is 
trying to say formula and Bf are equal and the silence the voices who 
promote breastfeeding. My opinion. It is slick and beautifully produced.
This type of advertising is a huge problem.

-- 

Barbara Robertson, MA, IBCLC, RLC
The Breastfeeding Center of Ann Arbor
bfcaa.com

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